SRShopROAS

Sink strainer example

$12.99 sink strainer profit margin example

A sink strainer is boring in a good way: cheap, light, and easy to understand. The risk is that low-ticket orders cannot absorb much paid traffic.

Original ShopROAS visual showing a sink strainer profit margin breakdown
Original ShopROAS visualFictional planning numbers for sink strainer sellers. No product photo or creator clip is used.
Cost stack$4.35 net profit
Margin33.5%Low ticket
Product cost$1.55
Shipping + packaging$2.30
Platform/payment fees$1.04
Creator commission$1.95
Ad spend per order$1.35
Return reserve$0.45
Estimated profit$4.35

Example numbers

Selling price$12.99
Product cost$1.55
Shipping + packaging$2.30
Platform/payment fees$1.04
Creator commission$1.95
Ad spend per order$1.35
Return reserve$0.45
Estimated profit$4.35
Estimated margin33.5%

What the math says

This example leaves decent margin, but it needs either organic content, bundles, or very controlled ads. A small ad mistake can still hurt a cheap product.

These are fictional planning numbers. Replace them with your supplier quote, packed shipping cost, commission plan, ad budget, and refund reserve before spending real money.

Test notes

Run your version

If the product only works when every assumption is perfect, it is too early to scale. Run the calculator first, then put the product into a small test budget.

Source notes

References to check

The visual on this page is original to ShopROAS. These platform and policy references are useful before buying samples or paying creators.